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Home > Videos > Emilio Pucci - Women's Spring/Summer 2020 collection in Milan (with interview)

Emilio Pucci - Women's Spring/Summer 2020 collection in Milan (with interview)

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Collection: a wardrobe designed for every moment of the day around symbolic prints from the italian brand.the joy of life is expressed through the easy-to-wear fluid clothes, with scarves that tie around the body and in the hair. a sportswear spirit is also present and found in fitted tracksuits and athletic cut tops. for the evening, the embroidery represents graphic patterns from the 60’s and 70’s on flamboyant and glamourous dresses. the signature caftans cover the fringed strapless dresses, draped dresses with thin straps or shirt dresses with straight edges.to note: the pop and flashy patterns of the collection that are also used for trainers and sandals.interview with laudomia pucci:a perfect day with pucci. the different moments of life which make a day. we have parts that are very activewear, very innovative, with new fabrics, and in the evening there’s always a print that links all that together. one of the main print is the vivara print, which is kind of our logo and a print taken from the archives of 1968 so it makes us very recognisable but at the same time, modern. so our main idea is to spread newness through continuity and innovation.