French electronics retailer Fnac Darty said it would roll out demonstration areas for Google products and services in all its stores, as it speeds up the integration of Google's voice assistant to fend off Amazon.
H&M is linking up with Jeremy Scott/Moschino for its big collaboration this November and it chose Coachella and Gigi Hadid to reveal it in an Instagram Live chat that hints at innovative marketing for the collection.
Voice-assisted shopping is on the rise in the Netherlands, finds Dutch bank ABN Amro. 61 percent of retailers see the technology service as an opportunity to offer consumers more comfort while shopping.
Launchmetrics has released its 4th “State of Influencer Marketing” report, revealing a number of trends, including skews in target demographics, changes in influencer remuneration and the rise of micro-influencers.
It may not have been good news for the Hammerson share price, but news on Friday that French retail property giant Klépierre is walking away from making another bid probably came as some relief to the Hammerson board.